Strategic Communications Management (Double Masters with Shanghai Jiao Tong University) - A6031
Master degree
This international double master's program enables you to complete the requirements of the Monash Master of Strategic Communications Management as well as a second degree with Shanghai Jiao Tong University (SJTU), with one year in Australia and one in China. Drawing on best practices locally and globally, this double master’s will lead you to become an expert in audience research and analytics, advocacy and persuasion, public relations and crisis communications. You’ll be equipped with the skills and knowledge to build effective and ethical stakeholder engagement strategies, as well as the expertise to communicate with diverse audiences in an increasingly global environment. You’ll examine the impact of persuasive story-telling and influencer strategies, and will consider the effectiveness of integrated media campaigns using both traditional and digital approaches
Through core units, you’ll build a deep understanding of big data and how it is used, such as evaluating audience sentiment. Taught by a combination of leading academics and practitioners in the field, this program has a strong applied focus, aligning closely with innovation taking place in the industry. Designed to put your learned technical skills into practice, this double master’s program will help you generate a compelling professional portfolio. Studying internationally and building your cross-cultural competency will further enhance your opportunities for employment domestically and internationally. You’ll be equipped to effectively plan and communicate across cultures, be responsive to a digitally integrated world, and work in areas across government, corporate, not-for-profit and community sectors. Our graduates are prepared with the skills to succeed in a world of digitalisation and globalisation and are ready for leadership roles such as:
- Strategic communication advisor
- Public relations director
- Marketing communications manager
- Communications manager
- Communication strategist
- Lobbyist
- Advertising strategist
- Political marketing specialist
- Market research analyst
- Media management
At a glance
Course Details
Location |
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Duration |
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Start date |
Second Semester (July) |
Qualification |
Master of Strategic Communications Management |
Entry Requirements
You need to satisfy the following entrance requirements to be considered for entry to this course.
Minimum Entry Requirements (Domestic students)
Qualifications
An Australian bachelor degree with a major in humanities and social sciences with at least credit (60%) average.
OR
An Australian bachelor degree (or equivalent) and an Australian graduate certificate (or equivalent) in a cognate* discipline with at least a 50% average in both qualifications.
*Cognate disciplines include: humanities and social sciences
For Chinese Nationals:
Please note that Shanghai Jiao Tong University requires Chinese nationals to sit and pass the National Master Unified Entrance Examination for master students (written exam and an interview with Shanghai Jiao Tong University) before applying to Monash for admission to this course.
English requirements
Level A
IELTS (Academic): 6.5 Overall score, with minimum band scores: Listening 6.0, Reading 6.0, Writing 6.0 and Speaking 6.0 | Pearson Test of English (Academic): 58 Overall score, with minimum scores: Listening 50, Reading 50, Speaking 50 and Writing 50 | TOEFL Internet-based test: 79 Overall score, with minimum scores: Reading 13, Listening 12, Speaking 18 and Writing 21 | Equivalent approved English test |
Applicants must also meet the English language requirements.
University entrance requirements
Minimum entrance requirements for admission to Monash University Australia.
The course is structured in two parts. Part A: Core master's study and Part B: Broadening expertise.
Making the application
Future students
Current Monash students
You may apply to transfer from another Monash course. Transfers are a competitive process. You may apply mid-year for available courses however consideration will be given as to whether you will be able to follow your course progression.
Please note that if you apply for a course transfer, you should still enrol in your current course as if you were continuing so as not to jeopardise your enrolment in the Faculty if your transfer application is unsuccessful. More about Course Transfer...
Self assess for credit eligibility
Check for study credit using the "Credit search" link on the Credit for prior study page
Fees
Fees are subject to change annually.
Full fee
Fees are per 48 credit points which represents a standard full-time course load for a year. The fees for 2024 are:
A$28,500
Fee assistance
As a full fee-paying student, you may be eligible to apply for the optional FEE-HELP to assist you to pay all or part of your tuition fees.
Scholarships
We offer over 360 types of scholarships, valued at up to $280,000. Some scholarships offer one-off payments while others continue for the length of your course. Learn more about Monash Scholarships.
Other costs and fees
For information on other study costs and fees, see other study costs.