Publications

Bogomolova, S., Oppewal, H., Cohen, J., & Yao, J. (2020). How the layout of a unit price label affects eye-movements and product choice: an eye-tracking investigation. Journal of Business Research, 111, 102-116. https://doi.org/10.1016/j.jbusres.2018.10.049

Brink, A. G., Gouldman, A., Rose, J. M., & Rotaru, K. (2020). Effects of superiors’ compensation structures on psychophysiological responses and real earnings management decisions of subordinate managers. Management Accounting Research, [100691]. https://doi.org/10.1016/j.mar.2020.100691

Jenkins, E. L., Ilicic, J., Molenaar, A., Chin, S., & McCaffrey, T. A. (2020). Strategies to improve health communication: Can health professionals be heroes? Nutrients, 12(6), [1861]. https://doi.org/10.3390/nu12061861

Mahardika, H., Thomas, D., Ewing, M. T., & Japutra, A. (2020). Comparing the temporal stability of behavioural expectation and behavioural intention in the prediction of consumers pro-environmental behaviour. Journal of Retailing and Consumer Services, 54, [101943]. https://doi.org/10.1016/j.jretconser.2019.101943

Meißner, M., Oppewal, H., & Huber, J. (2020). Surprising adaptivity to set size changes in multi-attribute repeated choice tasks. Journal of Business Research, 111, 163-175. https://doi.org/10.1016/j.jbusres.2019.01.008

Palmeira, M., Spassova, G., & Quoidbach, J. (2020). You’re not yelping your case: the unexpected social consequences of word of mouth. European Journal of Marketing, 54(2), 419-447. https://doi.org/10.1108/EJM-08-2018-0551

Pike, S., Kotsi, F., Oppewal, H., & Wang, D. (Accepted/In press). Determining the importance of stopover destination attributes: integrating stated importance, choice experiment, and eye-tracking measures. Journal of Hospitality and Tourism Research. https://doi.org/10.1177/1096348020980818

Rotaru, K., Fehrenbacher, D. D., Liang, M. H., & Schulz, A. K-D. (2020). Causal inference in judgment using the balanced scorecard. Journal of Management Accounting Research, 32(2), 201-224. https://doi.org/10.2308/jmar-52574

Yao, J., Oppewal, H., & Wang, D. (2020). Cheaper and smaller or more expensive and larger: how consumers respond to unit price increase tactics that simultaneously change product price and package size. Journal of the Academy of Marketing Science. https://doi.org/10.1007/s11747-019-00716-z

Meißner, M., Pfeiffer, J., Pfeiffer, T., & Oppewal, H. (2019). Combining virtual reality and mobile eye tracking to provide a naturalistic experimental environment for shopper research. Journal of Business Research, 100, 445-458. https://doi.org/10.1016/j.jbusres.2017.09.028

Mahardika, H., Thomas, D., Ewing, M. T., & Japutra, A. (2019). Experience and facilitating conditions as impediments to consumers’ new technology adoption. International Review of Retail Distribution and Consumer Research, 29(1), 79-98. https://doi.org/10.1080/09593969.2018.1556181

Fehrenbacher, D. D., & Wiener, M. (2019). The dual role of penalty: the effects of IT outsourcing contract framing on knowledge-sharing willingness and commitment. Decision Support Systems, 121, 62-71. https://doi.org/10.1016/j.dss.2019.04.005

Spassova, G., Palmeira, M., & Andrade, E. B. (2018). A ratings pattern heuristic in judgments of expertise: when being right Looks wrong. Organizational Behavior and Human Decision Processes, 147, 26-47. https://doi.org/10.1016/j.obhdp.2018.05.003

Thomas, D., Olsen, D., & Murray, K. (2018). Evaluations of a sequence of affective events presented simultaneously: An investigation of the peak-end rule. European Journal of Marketing, 52(3/4), 866-881. https://doi.org/10.1108/EJM-09-2016-0526

Baxter, S. M., & Ilicic, J. (2018). May the force drag your dynamic logo: the brand work-energy effect. International Journal of Research in Marketing, 35(3). https://doi.org/10.1016/j.ijresmar.2018.03.002

Rotaru, K., Schulz, A. K-D., & Fehrenbacher, D. D. (2018). New technologies for behavioural accounting experiments. In T. Libby, & L. Thorne (Eds.), The Routledge Companion to Behavioural Accounting Research (pp. 253-272). (Routledge Companions in Business, Management and Accounting). Routledge.

Ilicic, J., Baxter, S., & Kulczynski, A. (2018). Pseudohomophones as brand names: prioritising the emotionally interesting homophone. European Journal of Marketing, 52(9/10), 1909-1930. https://doi.org/10.1108/EJM-07-2017-0485

Fehrenbacher, D. D., Schulz, A. K. D., & Rotaru, K. (2018). The moderating role of decision mode in subjective performance evaluation. Management Accounting Research, 41, 1-10. https://doi.org/10.1016/j.mar.2018.03.001

Baxter, S. M., Ilicic, J., Kulczynski, A., James, E., & Vilches-Montero, S. (2017). Kid’s tell all: Designing healthy eating campaigns. Abstract from Australian and New Zealand Marketing Academy Conference (ANZMAC 2017), Melbourne, Australia.

Fehrenbacher, D. D. (2017). Affect infusion and detection through faces in computer-mediated knowledge sharing decisions. Journal of the Association for Information Systems, 18(10), 703-726. http://aisel.aisnet.org/cgi/viewcontent.cgi?article=1784&context=jais

Fehrenbacher, D. D., & Weisner, M. M. (2017). Avatars and knowledge sharing. In C. Soh, O. Henfridsson, & Y. Yoo (Eds.), 38th International Conference on Information Systems (ICIS 2017): Transforming Society with Digital Innovation (Vol. 5, pp. 3375-3392). Association for Information Systems.

Fehrenbacher, D. D., & Djamasbi, S. (2017). Information systems and task demand: an exploratory pupillometry study of computerized decision making. Decision Support Systems, 97, 1-11. https://doi.org/10.1016/j.dss.2017.02.007

Ilicic, J., Baxter, S. M., Kulczynski, A., & James, E. (2017). Consuming Darkness: Dark Cues Encourage Youth Gambling Behaviour. Abstract from National Association for Gambling Studies 27th Annual Conference, Melbourne, Australia.

Wang, D., Oppewal, H. & Thomas, D. (2017). Anticipated embarrassment due to social presence withholds consumers from purchasing products that feature a lucky charm. European Journal of Marketing, 51(9-10), 1612-1630. https://doi.org/10.1108/EJM-02-2015-0087

Chen, J., Yang, X., & Smith, R. E. (2016). The effects of creativity on advertising wear-in and wear-out. Journal of the Academy of Marketing Science, 44(3), 334 - 349. https://doi.org/10.1007/s11747-014-0414-5. Journal of Marketing Research, 53(1), 1 - 17. https://doi.org/10.1509/jmr.13.0467

Fehrenbacher, D. D., & Tracy, L. M. (2016). Gaze behaviour, motivational factors, and knowledge sharing. Paper presented at International Conference on Information Systems 2016, Dublin, Ireland. https://aisel.aisnet.org/icis2016/Human-ComputerInteraction/Presentations/1/

Meissner, M., Musalem, A., & Huber, J. C. (2016). Eye tracking reveals processes that enable conjoint choices to become increasingly efficient with practice

Yao, J., & Oppewal, H. (2016). Unit pricing increases price sensitivity even when products are of identical size. Journal of Retailing, 92(1), 109 - 121. https://doi.org/10.1016/j.jretai.2015.09.002

Yao, J., & Oppewal, H. (2016). Unit pricing matters more when consumers are under time pressure. European Journal of Marketing, 50(5-6), 1094-1114. https://doi.org/10.1108/EJM-03-2015-0122

Palmeira, M., Spassova, G. & Keh, H. T. (2015). Other-serving bias in advice-taking: When advisors receive more credit than blame. Organizational Behavior and Human Decision Processes, 130, 13 - 25. https://doi.org/10.1016/j.obhdp.2015.06.001

European Marketing Academy, Leuven, May 2015

• How the layout of a price label influences unit price visual attention and choice during grocery shopping (Bogomolova, Oppewal, H., Cohen, Yao)
• The Effects of Positive Emotions on Consumers' Evaluations of Product Attributes (Liao, Oppewal, H., Thomas)
• How Emotions Affect Unplanned Buying Behaviour: The Role of Valence and Arousal (Abedniya , Oppewal, H., Spassova)

Wang, D., Oppewal, H. & Thomas, D. (2014). Exploring attitudes and affiliation intentions toward consumers who engage in socially shared superstitious behaviors: A study of students in the east and the west. Psychology and Marketing, 31(3), 203 - 213. https://doi.org/10.1002/mar.20687

Australian and New Zealand Marketing Conference, Brisbane, Dec 2014
Evidence for adaptive information processing (Meissner, Huber, Oppewal, H.)

European Marketing Academy , Valencia , May 2014.
Investigating the effects of expectations on disappointment, regret, and post-consumption behaviors (Hossain, Oppewal, H., Tojib)

Rotaru, K., Scnulz A, Nuttasophon P (2014) Creating Risk Awareness through Goal Framing and Performance Measurement: The Effect on Managerial Risk Taking, Annual American Accounting Association (AAA) Meeting, 2-6 August, Atlanta, GA, USA

Nuttasophon, P, Rotaru, K., Schulz, A (2013) Risk Framing in Performance Measurement Systems: The effect on Risky Decision-Making, Pacific Asia Conference on Information Systems (PACIS 2013), 18-22 June, Jeju Island, Korea.

Rotaru, K., Schulz, A, & Nuttasophon, P (2013) Signaling Risk in Performance Measurement Systems: The Effect on Risky Decision-Making, New Zealand Management Accounting Conference (NZMAC 2013), 4-5 November, Queenstown, New Zealand. (Best Paper Award)

Sewell, J, Schulz, A, Rotaru, K. (2013) Bonuses and Negative Reciprocity: A Multi-Period Experiment, Accounting & Finance Association of Australia and New Zealand Conference (AFAANZ 2013), 7-9 July, Perth, Australia.

3th International Choice Modelling conference, Sydney, July 2013

• Consumers' visual attention during shopping: effects of consumer goals and assortment variation (Oppewal, H. and Cohen)
• Using eye tracking to explore choice behaviour in a Best-Best DCE (Lancsar and Ghijben)

Assocation for Consumer Research 2013 (Advances in Consumer Research Vol. 41, p. 532). Consumer Responses to Simultaneous Changes in Price and Quantity: Do Direction and Magnitude Matter? (Yao, Oppewal, H., He)

Australian and New Zealand Marketing Conference, Perth, Dec 2012
Consumers' visual attention during shopping: effects of consumer goals and assortment variation (Oppewal, H. and Cohen)