Collaboration in ecosystems and strategic roles in platform markets are the drivers of success in digital economies
Collaboration in ecosystems and strategic roles in platform markets are the drivers of success in digital economies. Iconic players like Tesla, Uber, Ford Motor Company and HP are shifting emphasis from controlling assets in business systems to orchestrating resources to create value in the new economy. Tesla integrates cars and energy systems; Uber is a platform for mobility, food delivery and freight; Ford is betting large on being a mobility hub and HP is evolving into a 3D printing ecosystem leader with wide alliances in multiple sectors. The Monash Business School Global Executive MBA program was delighted to visit these amazing companies in California on its international business module. Thank you to Dragos Maciuca Executive Technical Director Ford Silicon Valley and Thuan Pham CTO Uber for awesome discussions with the class.