Volgren EV roof design

A new look for Australia’s transition to electric route buses.

Investigators

Partner organisation

  • Volgren

Funded by

  • Volgren

Volgren wanted a to mark their transition to battery-electric buses through a new visual language that was consistent with their existing brand identity, yet also distinctive enough to make people notice the change. We worked with them to develop this.

Dr Ilya Fridman

This project helped to establish a new visual language for the next generation of Volgren battery-electric buses through the design of new body panels and paint graphics. As Australia’s biggest bus builder, Volgren manufacture the majority of public transport buses on our roads, which are designed for a lifespan of at least 20 years.

With the upcoming transition over to EV buses in Australia, the visual language that has been developed through this project will soon become a prevalent and lasting visual element within Australia’s suburban and city landscapes.