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Monash University news

Star Spangled Brander: Domestic buys provide conservatives with wall of security

Republican voters are strongly attached to home-grown brands because they feel uncertain about the world in which they live and see foreign competition as a sign of division and unrest, Monash research shows.

Business

One-night brand: Sexy snaps lead to clean buys

Highly sexualised imagery in advertising causes some consumers to feel ‘physically dirty’ and motivates them to buy products such as toothpaste, soap and face wash, new research shows.

Business

Espresso yourself: Coffee thoughts leave a latte on the mind

Monash University research has found that regular coffee drinkers could get the same arousal effects from their morning brew without consuming the beverage.

Business

Gender gap hits women's super early

Research by the Monash Business School has identified fresh evidence of how the ‘gender pay gap’ begins from the first days of employment – a deficit women fail to recoup.

Business

Stopwatch set for milestone marathon in 2032

The sub-two hour marathon running mark will likely be achieved in May 2032, research by Dr Simon Angus from Monash Business School shows.

Business

Meat beefs up men's sexual motivation: study

New research by Monash University shows the humble cut of red meat could help men achieve their dating goals.

Business

Experts available over the Festive season

Monash University has several experts available for comment on a range of topics relating to the festive season, politics and security; bushfires road safety, gambling and more.

University news

Peer reviews get five-star rating: research

Research by Monash Business School shows consumers are more favourably swayed by peer reviews on social media sites when purchasing movie tickets or a hotel stay.

Business

Festive nostalgia leaves no scone unturned

Monash University researchers are attempting to understand how the combination of nostalgia and social interaction leads to poor food choices such as cake and sweets - especially during the Christmas season.

Business