Nahoshi Real

A substantial portion of the copywriting within the Twenties Ties campaign comes from friends, family, and mutual acquaintances who have shared their inspirational thoughts, experiences, and advice related to their twenties. Additionally, photography has become a significant element of Twenties Ties, adding a sense of unity and community to the concept. This reinforces the campaign’s name, “Twenties Ties,” with “ties” representing the connections we forge with one another. Ultimately, this campaign highlights the realisation that many of our experiences during our twenties are shared, and we grow together.

The inspiration behind the identity of ‘Dreams Never Die exhibition originated from Irvine’s persona he portrays to his audience. His care-free motivational outlook on life was what I wanted to portray the most within the identity of this exhibition. Where I explored elements of ironic design choices within the colour choices and typography as well as mixing elements of digital and hand-drawn typography. This direction allowed me to express Jack Irvine’s typical attitude on life as he goes against usual art norms to express his uniqueness.

A hypothetical rebrand for a non-for-profit organisation Life Saving Victoria. Life Saving Victoria is a non-for-profit organisation, consisting of 500 staff and 37,000 member. Where together they work with schools, communities, government agencies, businesses, and the aquatic industry to educate the Victorian community about the aquatic environment. The goal for this rebrand was to aim for a more modern and friendly identity approach from their current brand identity.

A Carlton Visual is a visually stimulating publication as it captures its shift from day to night and explores the social interactions of Carlton. The narration of this publication is to convey a story to the audience of the social interactions of Carlton throughout the day and time. As the audience flicks through the book, the images go from morning to night, portraying the duality of both the tranquility and busyness of Carlton. I was also able to convey this through texts, incorporating adjectives describing the different scenery while the words begin to change further into the book.