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Monash Art, Design and Architecture Graduate Exhibition 2023

I am a multimedia designer specialising in Motion Graphics and Photomedia.

My passion and dedication revolve around the harmonious blend of emerging media forms, seeking to enrich communication by exploring their innovative potential. I hope to venture beyond the conventional and explore the limitless boundaries of innovation within the multimedia realm. Based on my enthusiasm for motion graphics and photography, I apply these dynamic storytelling tools to capture inspiring moments and creative immersive visual narratives.

Outstanding Project: Multimedia Design

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'HERITAGE RUN: Reebok Olympic Edition Shoe/Motion Graphic Advert'

HERITAGE RUN is a conceptual sneaker design project created for the REEBOK brand, inspired by the theme of the Brisbane 2032 Olympics. The design prominently features Brisbane's iconic Story Bridge as the central element in the concept. The project encompasses a stylized shoe motif for the REEBOK trainer, introduced with dynamic sneaker motion graphics animations and REEBOK logo animations tailored for social media campaigns.

View full video at www.youtube.com/watch?v=OSDkYXfDdzM
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'SHADOW LORD: Title Sequence Motion Graphic'

SHADOW LORD is a motion graphic design for an espionage series. The overall composition applies 2D minimalist visual elements, and the sequence design references the concept of Castling in chess. Castling can change the position of the king and castle from the same camp. In espionage, the protagonist needs to play a fake role: after gaining trust, the fake white castle and white king begin to change positions. However, the white castle explodes, and the black king inside is exposed, realising checkmate. This concept has suggested the multiple identities of spies and the stealthy nature of their actions.

View full video at www.youtube.com/watch?v=s18vm7cjnj8
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'INFORMATION COCOON: Concept Motion Graphic'

The INFORMATION COCOON project is a conceptual motion graphic video that aims to draw more attention to the echo chamber phenomenon. It does so by providing a creative visual narrative and showcasing the harm of the Echo Chamber effect. As a result, the motion graphic content encourages internet users to cultivate independent personalities and critical thinking.

View full video at www.youtube.com/watch?v=kKhgXrv9vqY

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