KAIGE YANG

This project showcases the visual identity and packaging design of ORYX POWER, a conceptual energy drink brand inspired by the strength and endurance of the oryx. The design emphasizes a sleek black aluminum can with electric yellow typography, symbolizing vitality and resilience. The rendering highlights surface condensation and splashing water to convey freshness and power. This work integrates 3D visualization, brand strategy, and product aesthetics to represent an energetic and modern lifestyle brand.

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This 3D modeling work was created in Autodesk Maya, featuring a crystal electric guitar placed beside a table with a bottle, chess pieces, and a computer mouse. The composition explores reflections, material transparency, and lighting contrast to evoke a quiet yet surreal atmosphere. The project demonstrates skills in modeling, texturing, and rendering, focusing on the interaction between light, glass, and surface details.

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This project presents the complete brand identity design for the Rainbow Spirit Festival, a conceptual psychedelic electronic music event celebrating art, rhythm, and community. The visual identity features a gradient sound-wave logo transitioning from pink to blue, symbolizing energy and flow. Complemented by bold typography and a vibrant color palette, the design system includes posters, tickets, merchandise, and digital applications. The project reflects a cohesive, dynamic, and immersive visual language that captures the festival’s creative and rhythmic spirit.

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Cup Compass is a conceptual coffee brand that invites consumers to explore global flavors inspired by iconic cities — Istanbul, Kyoto, Berlin, and Sydney. Each packaging design blends cultural motifs, color palettes, and typography reflective of its city’s character. The brand emphasizes sustainability, craftsmanship, and cultural storytelling through modern design. From logo development to cup and box rendering, the project demonstrates a cohesive system combining global aesthetics with local identity, uniting design, travel, and sensory experience in one brand narrative.

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SM0G is a fully AI-generated title sequence inspired by the Great Smog of London in 1952. The project merges historical research, Film Noir aesthetics, and experimental storytelling through AI tools including MidJourney for imagery, Kling AI for motion, and After Effects for final editing. Using fragmented visuals, distressed textures, and jazz-noir sound design, the work creates an atmosphere of suspense and moral uncertainty, reflecting both environmental crisis and human fragility.

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“∞” is a fully AI-generated experimental short film exploring the infinite cycle of perception, transformation, and rebirth. Structured into six chapters — Threshold, Submerge, Gaze, Ascend, Formation, and Fruiting — the film fuses biological symbols with digital aesthetics to reflect on the blurred boundary between nature and technology. Created entirely with AI tools including MidJourney, Kling AI, and ChatGPT, it functions as a visual meditation on consciousness, decay, and renewal.

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