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Monash Art, Design and Architecture Graduate Exhibition 2024

Hi, I am Qiuyan Liu, a professional multimedia designer. Over the years of study and work, I have accumulated a wealth of experience and am passionate about integrating my creativity with design. I have a unique perspective and keen eye for colour coordination and layout design. In every project I have participated in, I strive to accurately capture the unique personality of each brand and utilise my professional skills to deliver visually striking and satisfying results.

"RAINBOW SERPENT FESTIVAL" brand identity guidelines

Rainbow Serpent Festival is a highly renowned indigenous music festival in Australia, encompassing elements of music, art, culture, and dance. It attracts people from all over the world to participate in this diverse event. The main task of this project is to design the brand image for the Rainbow Serpent Festival, drawing inspiration from the festival's own culture and characteristics. The goal is to create a diverse and innovative design that challenges traditional perceptions, thereby attracting more visitors and expanding its reputation.

"Crunchy Indulgence" chocolate packaging design

NutriChoc is a fictional company that makes healthy, organic, and
sustainably sourced chocolate-covered snack bars. The company
needs a visual identity design that reflects its natural and healthy
brand image.
The overall goal is to create a cohesive brand identity that resonates
with health-conscious consumers, emphasizing the product’s
organic, nutritious, and sustainable qualities.

"Crunchy Indulgence" Video Ads

“Am I a super hero?”

A creative short video.

[View full video here]

Antarctica Public Welfare Video

I hope that through this video, more people will realize the seriousness of Antarctica's disappearance and call on more people to pay attention to environmental issues.

[View full video here]

"Humanfobia - RINGU リング" music video

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