Jack Hansen

Hi, I’m Jack and as a communication designer I enjoy creating experimental publications that can be translated or paired with digital media. I have a love for gaming, and I like connecting the digital landscape with traditional applications in my designs. Although I am most passionate about publication design, I am also proficient in branding, UI/UX and motion design and I am keen to further develop my skills as an artist and designer.

‘Nuclear Energy Campaign’ Zeitgeist Magazine

My campaign aims to open up the conversation around the use of ‘Nuclear Energy in Australia’ by addressing the real fears people hold about nuclear energy and informing people on the facts surrounding its implementation in Australia in hope that it will encourage a more open conversation based on science and reasonable concerns.

‘Nuclear Energy Campaign’ Zeitgeist Magazine

Zeitgeist Magazine acts as an informal touchpoint into the conversation around nuclear energy and helps to inform the general public on the history, science and facts of nuclear energy while balancing the fears and concerns of the technology within an Australian context.

‘Nuclear Energy Campaign’ Poster Series

The poster series helps to push the public towards Zeitgeist Magazine where they can explore the full history and topic of nuclear energy in an Australian context, asking questions like: “Does Australia need nuclear energy to survive?” and “Scared and confused about nuclear energy?”, prompting the public to seek answers in Zeitgeist Magazine.

‘Nuclear Energy Campaign’ Socials and DRK

Zeitgeist Magazine is also supported by socials on Instagram which the account posts relevant history, facts and information to drive interest in the topic and create conversations in the comments about the use of nuclear energy in Australia.

The Design Research Kit was used to gather information about the general public of Australia to better understand people’s base knowledge of nuclear energy and the fears associated with it.

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