Welcome! I’m Hannah, my main interests include typography, visual identities, branding and publication design. My approach always starts off with solid research. I believe that in order to achieve good design, you first need to have a detailed understanding of the client and their vision. The Not for Nothin’ studio showcases the importance of ‘design for good’. It has opened my eyes and inspired me as a creative, giving me the platform to explore the process of working alongside a not-for-profit organisation. Working on this project for Greyhound Rescue was an enriching experience that has motivated me to want to use my skills to help others, through design.
Greyhound Rescue, Collateral
Every aspect of the revitalised brand identity for NFP organisation Greyhound Rescue, has been informed by the company's values. The design incorporates a colour palette that is mature, yet still playful and fun, paired with a condensed primary typeface that mimics the slender and unique physique of greyhounds.
Greyhound Rescue, Brand Guidelines
The brand guidelines document aims to provide a more consistent and stimulating visual representation of the company, which encapsulates their mission, vision and values. As Greyhound Rescue is a volunteer run organisation, it is important that the instructions are clear and easy to follow, so that everyone can adhere to the same set of rules.
Greyhound Rescue, Postcards
The postcards communicate the same information as the flyer in a more succinct and simple way. The A6 cards are also to be handed out to businesses. Each card explains about different ways that businesses can get involved with Greyhound Rescue. The more simple design on the back aims to make the information approachable and easy to digest, if the flyer with all the information in one place is too overwhelming.
Greyhound Rescue, Flyer
The flyer would be distributed by volunteers to a range of businesses as part of Greyhound Rescue's campaign promoting their corporate programs. It informs businesses on how they can they can get involved with the company, as well has what they and their employees would get out of the experience of participating. The bright contrasting colours and punchy, slender type aim to give the reader a glimpse into the positive and passionate energy of the organisation.
Melbourne Cinématèque
A proposed identity for the 2022 season of Melbourne Cinémathèque, a membership-driven organisation that aims to present films in the way in which they would have originally been screened. This concept aims to delve into how art-house films showcase realistic aspects of life, rather than idealised fantasies. It focuses on the creation of an experimental art piece where not knowing what it is going to look like at the end, connects to the process of creating art-house film. All mark making created using a dollar coin, to represent how art-house film is made for reasons other than a commercial profit, and they rarely obtain the financial backing that would permit large production budgets.
Vision 2022
A proposed identity for an exhibition within the State Library of Victoria. Jenny Kee is a pioneer of Australian style, and an internationally acclaimed artist and designer. Her vibrant art and design reflects her passion for the unique and precious Australian environment. The name of the exhibition, ‘Small is beautiful’ is based on the idea that she would rather produce a couple works on silk a year, with each piece having at least 12 paintings in them, rather than creating an empire with many collections. The identity as a whole aims to capture Jenny’s creativity, playfulness and bold energy with the use of layered imagery and a custom capital typeface.
Hannah Perkin, Greyhound Rescue, Collateral
Hannah Perkin, Greyhound Rescue, Brand Guidelines
Hannah Perkin, Greyhound Rescue, Postcards
Hannah Perkin, Greyhound Rescue, Flyer
Hannah Perkin, Melbourne Cinématèque
Hannah Perkin, Vision 2022
