Hi, I’m Jiawei. Throughout my course, I’ve focused on creating quality outcomes in a range of different areas of graphic design, including cultural identity, illustration and branding design.
For my main project, I explored the issue of marine pollution. The aim of this topic is to instil a sense of urgency and encourage proactive behaviour against marine pollution. Here are some projects that I have done at Monash. Check out my updated works below, and visit my personal website!
For my main project, I explored the issue of marine pollution. The aim of this topic is to instil a sense of urgency and encourage proactive behaviour against marine pollution. Here are some projects that I have done at Monash. Check out my updated works below, and visit my personal website!
Blue Memory
In this project, I explored the issue of marine pollution. I am very passionate about environmental protection. Hence why I created the fictional non-for-profit organisation 'Blue Memory’ which is dedicated to creating discussions and change around marine life protection. The aim of this topic is to instil a sense of urgency and encourage proactive behaviour against marine pollution. The project includes a series of typographic posters, a folded brochure, Blue Memory Foundation website, Instagram campaign and environmentally friendly cup.
Blue Memory Posters
A series of typographic posters that highlight the need for concern about marine pollution. Each poster tells the story of a marine animal. These posters will tell people what dangers marine life is facing.
Blue Memory Website
The website was created to promote the Blue Memory Foundation. This site will introduce the current state of marine pollution, what Blue Memory is, what Blue Memory does, and how to start having an impact...
Blue Memory Instagram Campaign
Blue Memory Foundation's Instagram will launch “9 Ways to protect marine life at home.” The goal is to encourage people to actually do something to protect marine life. The Instagram campaign will be constantly updated and encourages people to share their experiences.
Melbourne Cinémathèque 2022
In this project, I want to express the emotions in the movie through posterize time.
Posterize time is usually blurred and interlaced with light and shadow.
Posterize time is usually blurred and interlaced with light and shadow.
Melbourne Cinémathèque 2022
General Promo Screen
Jiawei Li, Blue Memory
Jiawei Li, Blue Memory Posters
Jiawei Li, Blue Memory Website
Jiawei Li, Blue Memory Instagram Campaign
Jiawei Li, Melbourne Cinémathèque 2022
Jiawei Li, Melbourne Cinémathèque 2022
