Zhuo (Derek) Zhao

The product service orientation of iDonation is as an internet charity donation platform, so the main operation of users is via the mobile app. In the app, users can browse all donation projects, the project introduction and the progress of donation collection. Then the user chooses a method to donate idle items. Users need to fill in the quantity of donated items. After that, a QR code will be generated, and the user will show it to the staff to confirm delivery the donation information. After the items are delivered, users can track the progress of the donated items and the overall progress of the project. Users can view the feedback of the recipients on the app.

This image shows the app interface provided by iDonation platform for couriers and the staffs of offline partner stores. Because in the donation service of iDonation platform, couriers and the staffs of offline partner stores are also indispensable roles. The courier or the store staff can see the pending order in their app. The courier can see the sender’s information and distance, and after arriving at the sender’s address according to the navigation, scan the user’s QR code to make sure that the item information is received. The staffs of offline partner stores only need to wait for the donors to arrive at their stores, and then scan the user’s QR code to confirm the items.

This image shows the website of iDonation platform. The website mainly introduces the iDonation charity platform to let users know that its main donation direction is for idle items. At the same time, the service advantages and service processes of the platform are communicated to users, and the method of downloading app is provided. Web pages are also an important part of iDonation service. When users search for keywords related to idle item donations in search engines, they can find iDonation platform. Therefore, users can have a deeper understanding of iDonation and idle item donations, and use our services to participate in charitable activities of idle item donations.

During the preliminary research of the project, I found that many respondents had the intention of donating idle supplies, but they didn’t know the specific service and charity platform. Some interviewees hoard idle items, but they don’t know how to deal with them. A good service needs to be widely known to achieve its service purpose. Therefore, I designed roll up banner for iDonation and put these in offline partner stores. Roll up banner is a good offline propaganda tool, and we can often see it in some shopping mall. This can attract offline consumers and make them understand our service. This banner is a brief introduction of our service features and how to download the app.

For this project, I chose the song is Love no more. This music is very soothing and moderate in rhythm, which makes people very relaxed. Its intro accompaniment is very nice, and then you will hear different voices repeating the theme. So I made the title of this song in a 3D loop layout design. And Create a sense of haziness that matches the music. The font chosen is LL Black Matrix, which has a bit of graininess, the background uses black and dense dark blue grainy embellishment. The letters of the title also have some distortions to reflect the increase in tone at the end of each paragraph. This result echoes the feelings of the song to the audience and the tone of the song.

This image shows a project to design a publication that helped me learn some printing and publishing skills. This project requires that only two colors can be used, which can be mixed, but no new tones can be introduced. Therefore, I focus on content and form, experimenting with different page formats and structures. I also think about the binding method and the paper for printing. The binding method I want to choose is perfect bound, because this method is very beautiful and it has strong durability. I want to choose a medium weight paper because it is more durable and prints better. And use the coated printing effect, its color performance is better, the printing effect is clearer.