Yusuf Eissa

I'm Yusuf, a student studying for a Bachelor of Design in Communication Design and a Bachelor of Business focusing on Marketing. I'm passionate about Identity and branding and can spend hours thinking about how people engage with these aspects. I love the design process and its integration and connection with everything around us.

Outside of uni, I'm into personal finance and always seeking financial freedom. This includes always looking at ETFs and spending endless hours on realestate.com, studying how they designed the space and even the details on the floor plans. I am always keeping busy and keeping an eye out for what catches my attention.

Money Savvy Bus Stop Posters

Money Savvy’s informative posters aim to help young individuals start discussing personal finance. The posters work in two different ways: aiding people who are just driving by and those who are there and have some time to read them as well.

Money Savvy Educational Poster Series

The educational poster series represents five essential topics of personal finance: Emergency funds, Budgeting, Investing, Retirement and Savings. These five topics are the pillars of successful personal money habits. Even though we may think we are not into finance, we need sound money habits to reach our goals for the future.

How to Critically Think

This card game aimed to help students through all learning stages to help them adapt critical thinking skills. Unfortunately, due to our education system, these topics are left at the back of the mind even though they are vital to our personal development. It presents ethical and general scenarios that generate conversations.

Al - Nabta - Restaurant Branding

Al-Nabta is a brand for a restaurant that focuses on the vegetarian side of Middle Eastern food. Using Arabic and English typography together solidifies and enhances the brand overall, allowing it to attract people to grab a taste of the hidden secrets of food in the many traditions of the Arab nation.

Design Research Kit - Envelope

Collecting data is essential in identifying common issues that allow us to find solutions to our many problems. This ensures that the presentation is attention-grabbing and also sparks ideas. This project was personal finance.

Design Research Kit - Question Cards

Data collection must be engaging and aim to be as accurate as possible. This is why thinking of different ideas to represent specific issues is critical. These question cards aim to ask people about their financial habits, and what better way to ask about money than to show money?

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