Super MARKET investigates the current limitations of the Victorian Market as a retail precinct which comprises mainly of small-scale retail offerings. Through extensive research into the retail sector, the project aims to enhance user experience through the inclusion of ALL types of retail: department stores, kiosks, restaurants and cafes.
To achieve such an ambitious mix of programs on such a small site, the traditional 'horizontal' retail model is rotated in the vertical direction, maximizing efficiency and minimizing footprint. In dialogue with Learning from Las Vegas and Funan Supermall Super MARKET uses the architectural tools of signage and void to attract people to the mall.
A rooftop view
Design Intelligence Document (DiD)
Floor plan (First floor)
Floor plan (Fifth floor)
Sections
Georgina Ann Mathew, Super MARKET'
Georgina Ann Mathew, A rooftop view
Georgina Ann Mathew, Design Intelligence Document (DiD)
In the spirit of reconciliation Monash University acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.
