Use this tool to help you evaluate data from multiple touch-points in one place. Google Analytics will give you a deeper understanding of your customers experiences and enable you to share these insights with others.
Go to Analytics Help Centre to learn about the following and much more:
- Manage and configure
- Set up analytics
- Accounts and users
- Reporting and analysing
Help and support
- Go to Analytics Help Centre
- Find out how to use Google Analytics by contacting University Marketing and Communications (UMAC)