Commercialisation strategy
| Event Name | Commercialisation strategy |
|---|---|
| Start Date | July 22, 2025 11:00 am |
| End Date | July 22, 2025 2:00 pm |
| Duration | 3 hours |
| Description |  Presenter: Khoa N. Cao, Associate Professor of Medicine & Engineering, Monash University and Director of Monash Medical Technology Lab. Focus: Ways of thinking about commercialising a product, including exploring different business models and emphasising why selecting the right model is a critical step in bringing innovation to market. |