Rui Wu
Rui Wu, Makeup Brand Design
Logos & Brand mark, Identity system, Illustration, Icon design, Packaging, UI design and Art direction
In order to relive the swinging 1960s, this project of beauty products was created, from packaging design to product to colour selection to express the unrestrained, free and avant-garde of that period. Both packaging design and product colour selection are full of retro elements. It includes an eyeshadow palette, two shades of blush, lipstick, cosmetic bag and eye masks.
Rui Wu, OValley Spring Water Brand Design
Logos, Identity system, Illustration, Label design, Packaging, 3D model, UI design and Art direction
This project is about SAYUNA Spring Warer’s brand design. I chose to design the packaging for peach, lemon and thyme flavor, which was inspired by the style of collage.