Master of Design 2024

Graduating Mid-Year Showcase

Yijie Chen

As a designer, I like typography, graphics, illustration, and hand-drawing, which are also very helpful for my design. I like to face the challenges of design with a positive attitude and hope to infect people around me through interesting works. I hope to bring you a more interesting experience through interesting animations and neat typography.
yijiechen.myportfolio.com/
www.youtube.com/@YijieChen_Eana

Yijie Chen, 'WHO AM I'

Typography and illustration to complete a publication like “The book that ate itself”. The content of the publication starts with an object that is close to you or something you see, and is visualized step by step. The whole publication is intended to be “playful” and the reader is expected to interact with the whole publication. For example, “Find a mirror in the book and ask who I am in the mirror.” etc. The overall style is black and white, with a little bit of color.

Yijie Chen, 'Take My Paw'

This is a promotional video created after the creation of a brand and its logo. The name of the brand is “Take My Paw”, an animal adoption store. According to a survey, the average life expectancy of stray animals is much lower than that of domesticated animals, so the whole idea of the animation is to make sure that every animal can find a home of its own.

Yijie Chen, 'Everyday Objects'

Everyday objects modeled in Maya 3D, from basic polygonal objects to final models, experimenting with different materials, lighting and camera angles. Included are models of chess pieces, kettles, hair dryers and mice.

Yijie Chen, 'KINETIC TYPE'

Create an animation using the quote “All grown-ups were once children... but only few of them remember it.” – Antoine de-Saint Exupery, The Little Prince”. Use fonts, typography, animation, and illustration to express this quote in a creative way.

Yijie Chen, 'Brush-tailed Rock-wallaby'

The Brush-tailed Rock-wallaby is one of Australia's more endangered animals. The main purpose of the animation is to call for the protection of wildlife, and the animation also introduces the living environment and habits of the critters as well as showing the causes of their extinction.

Yijie Chen, 'Brand 3D Billboard_Melody Brews'

3D Billboard effect with 3D modeling software. Design a logo and bottle packaging using the flavor raspberry remix and create a short 3d billboard advertisement to promote it.