Yichen Zhou
adazhou1103@gmail.com
Yichen Zhou, "Showreel - Motion and brand design"
This showreel presents a selection of work completed during my two years of studying Design at Monash University. It includes projects in branding, 2D animation, and 3D animation. The work demonstrates my developing skills in visual communication, motion design, and creative problem-solving. Through these projects, I have explored different design approaches and built a stronger understanding of both conceptual thinking and technical execution. This collection reflects my growth as a designer and my ability to develop and present cohesive visual work across different media.
View the full video at www.youtube.com/watch?v=Yf2sDkq52Y0
Yichen Zhou, “Memory and Time"
*Memory and Time* is a short animation exploring nostalgia, memory, and cultural connection. The story follows a young woman living overseas who, during Chinese New Year, receives photos of homemade food from her mother. The images awaken memories of the noodles her grandmother used to make when she was a child. Suddenly catching a familiar smell in the air, she follows it through the city and discovers a small restaurant that reminds her of home. Through 2D and 3D animation, this work reflects how memories connected to food, family, and tradition can travel across time and distance, shaping our sense of belonging.
View the full video at www.youtube.com/watch?v=NUViKHfSwnw
Yichen Zhou, Future World - Intelligent Home
Future World is a team project exploring the possibilities of future living through a flat illustration and animation style. I was responsible for the first section, Intelligent Home, which imagines a future where smart home systems are fully integrated into everyday life. The project explores how technology may support different household needs, including accurate medication management for elderly family members, stress regulation for young professionals, intelligent kitchen systems, and advanced home security. Through simplified visual language and speculative storytelling, this work reflects on how future technology could create safer, healthier, and more supportive living environments.
View the full video at www.youtube.com/watch?v=SFWKMx1EVj0
Yichen Zhou, CRUNCHWORKS Promo Video
CRUNCHWORKS Promo Video is a promotional project created for the chip brand CRUNCHWORKS, designed around a cheeky, energetic, and rebellious brand identity that reflects a youthful and bold personality. Presented as a vertical reel, the video showcases three chip flavours, their packaging designs, and assembled product boxes through dynamic motion and playful visual storytelling. Combining 2D animation and 3D modelling techniques, the project explores engaging ways of presenting branding and product identity. The work also includes billboard mockups as an additional promotional strategy, extending the brand experience beyond digital media.
View the full video at www.youtube.com/watch?v=HXKc9-pt9W4
Yichen Zhou, 3D Modelling (2025
3D Modelling is a short visual exploration focused on object modelling, material development, and cinematic presentation. The video features a collection of carefully constructed 3D assets, including a lamp, guitar, sofa, chessboard, and books. It demonstrates the use of different materials and textures to achieve varied surface qualities and enhance realism. Lighting design and camera movement are applied to strengthen composition and mood, guiding attention across each scene. The project aims to showcase strong technical and visual control in 3D modelling, with an emphasis on creating polished and visually engaging renders.
View the full video at www.youtube.com/watch?v=ELdzJcUIfDo