ACTIVATE Insights

Investment intelligence for healthy, sustainable mobility

ACTIVATE Insights is a next-generation decision-support platform that puts people at the centre of transport, urban and public health planning – and helps governments and industry invest where it matters most.

ACTIVATE Insights models the human response to transport change: how different individuals, in different places, respond to a range of infrastructure, policy and behaviour change interventions, and what those responses mean for mobility, safety, health, equity, emissions and economic outcomes.

For the first time, decision makers can weigh the full range of interventions available to them, across outcomes that matter.

What makes ACTIVATE Insights different?

• People centred: modelling how and why people make travel decisions.
• Multi-outcome: mobility, health, safety, equity, emissions and economic returns, all in one view.
• Adaptive: learning continuously from Community Activation Hub data, getting smarter over time.
• Scenario-ready: instantly testing combinations of infrastructure, policy and behavioural interventions.

Built for decision-makers

ACTIVATE Insights is built to support the people making investment decisions, at every level of government and industry. It transforms years of analysis into moments of insight, so partners can prioritise the interventions that deliver the greatest impact across the outcomes that matter most.