Bespoke Industry Workshops
MFI has been conducting Industry Innovation workshops for 8 years. MFI shares proven, cutting edge techniques to upskill and de-risk innovation such as customer design led thinking and product and packaging prototype design, shopper research and virtual reality technology. Using these tools and educating workshop participants about how to use them, can lead to higher rates of commercial success. This ‘continuous improvement’ workshop program for participants influences ‘consumer consumption into the future’. The workshops encourage bigger ideas, better food choices and more impactful breakout initiatives.