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Our vision
We co-create with Monash science, research and technology, solutions to nourish a growing and hungry world to help feed 9 billion people a healthy and sustainable diet within planetary boundaries.
Innovation for everyone
We can apply this to a business of any size. If your business is little more than an idea, a start-up, an SME or large business, we can help you take the next step if you reach out.
Thrive
We identify what is holding back your growth. We challenge the thinking and take your growth to the next level.
Consumer centred design
Help you harness consumer insights and transform this into new thinking, ideas and most important, actions.
Practical implementation
Our team of industry experts guide you on practical implementation.
Practical Experience
A world class team drawn from industry with the practical expertise to make a difference.
Resources
Access to world class infrastructure and resources at Monash.
Alignment
We can build a team aligned to your specific needs
Training
We can embed the innovation capabilities into your business with our tailored training courses.
Results
We have an impressive track record of results across businesses of all sizes.
Smart Thinking
If you need smarter, lateral thinking then we have access to not just Monash University but a range of unique relationships and partners. Once we understand your needs we can connect you with the right people.
Mission Statement
We co-create consumer led foods and food system answers with industry, government, entrepreneurs and research communities of interest.
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Our services
Keep on top of how consumer insight and innovation can help your business thrive.
Community events & workshops
We run regular events and workshops on what is happening in the world of food. Our commitment is to give you at least one nugget of value in every event.
Consumer led innovation
In the world of fast moving consumer goods, only 1 out 10 products survive the first year of launch which means 9 out 10 fail! We have not found a silver magic bullet.. have you?
Product and packaging design
Our expert Industrial design team are on hand to assist with the creation of new packaging and product design.
Sell Into China
For Australian food and agricultural businesses looking to export to China, Monash Food Innovation Centre has a strategic partnership with COFCO (China Oil and Food Corporation).
Shopper research
Australian shoppers have around 30,000 different products in-store to choose from when doing their grocery shop at the average Australian supermarket. Meaning on-shelf presence is critical to converting shoppers to consumers of your product.
Virtual Reality
With MFIC’s virtual retail technologies you can collaborate, test, interact and receive feedback on how your new product, category, planogram or activation sits within the store environment.
The food innovators
Monash Food Innovation is a committed team of innovation practitioners who live and breath to commercialise innovation. We specialise in exploring and validating product or service offers from concept stage to market execution.
Adam Norris
Lead Industrial Designer
With over 7 years experience in product, packaging and graphics Adam has taken lead on large design projects spanning the FMCG sector. A strong ethos of thinking beyond the box Adam and his team strive to deliver poignant, emboldened designs that capture the clients requirements whilst giving unique identity. A key focus on delivering projects with the clients and consumer needs at the forefront enables the best possible outcome.
Rod Heath
Business Development Manager - Education
Long history of engaging and inspiring people to do the best they can for the businesses they work for and themselves.
Depth of experience spanning chocolate, everyday food, sport, toys, alcohol and health from multinationals to SME’s. (Kraft, Cadbury Schweppes, Funtastic, Heritage Chocolates, CUB)
Held a diverse range of cross functional roles with the core being in Marketing, New Product Development and Sales.
Bachelor of Business (Marketing)
Christopher Su
Development Manager – Research
As the Business Development Manager at the Monash Food Innovation, Chris has been always passionate about solving challenges through innovative science and technology. His approach is to be agile and adaptable, and to support achievement of impact outcomes. His previous roles have included academic research in BioTech and MedTech and as a business professional in AgTech and FoodTech as well as offshore operations, all of which fitly resonates with the Big Health initiative and Science Agenda. Before joining Monash he worked in various sectors across 2 continents for the CSIRO. Chris has a PhD in Bioengineering from Nanyang Technological University and a Bachelor of Engineering in Polymer Materials and Engineering from Zhejiang University.
Ben Hargreaves
Project Coordinator and Industrial Designer
Ben has a wide range of skills in the creative process and experience working on a wide range of different projects. Along with this, he also has experience coordinating projects run by MFI and a range of industry partners. Specialising in Industrial Design, Ben also works in the realms of Graphic Design, Web Development, Videography and Photography. This well-rounded skill set of Project Management and Design enables him to move fluidly in between the different disciplines, allowing for cohesive project outcomes for our clients.
What our clients say
Real results from real businesses large and small.
Coles
Mark Field - Head of Coles Brand
"MFI was recently engaged to energize a strategically significant project hat had stalled and required new validation and inputs to lift the Organization's belief in the potential for growth from this initiative in the future. The innovation tools the MFIC took us through were practical, inclusive and engaging and the commercial outcomes immediately applicable. The team at Monash Food Innovation certainly put us back on track and added a suite of future innovation possibilities as well. I’d like to personally endorse all of the effort, energy, insight and outcomes on this project and all personally believe that it all bodes well for the future. The feedback from the Coles team that attended the sessions has also been very complimentary and the outputs will be placed straight into development. The team will also be able to use these tools to come up with, and sense check any ideas they have from now on. A huge thanks to everyone involved. I feel like this project is back on track!"
Darrell Lea
Tim Stanford - Marketing Director
“MFI’s Design team developed a new product mould concept. The main outcome was a design that could be produced in our company facilities representing our core brand identity whilst enabling a new look range for our company. They provided stimulating and pertinent designs, which were distilled down into a single concept that encapsulates the brand identity whilst capturing desired form direction. Their team provided an integral service to our business as it allowed us to quickly test internally the prospect of new designs and gain useful insight into new product developments. They were professional in handling scope changes whilst the project was active.”
Simplot Australia
Christine McKenna - Executive Assistant
"Thanks for a great ‘Innovation In Action and Immersion’ day. We’ve heard nothing but positive reviews of the day from everyone who attended in our Department. We are looking to stay true to our newly assigned Intrapreneur behaviours and all learned a lot from the key note presentations. Everything from the venue, amazing food, content, technology, pace, speakers, you name it, it was all good. Everyone came away very enthusiastic and ready to share with the rest of our business. The MFI facilitation was spot on and the day flowed beautifully. Thank you once again for guiding us through and building the agenda and leading in the execution of a really worthwhile offsite day for our team."