Central Place Theory

Marketing dictionary

Central Place Theory

1. (retailing definition) A model that ranks communities according to the assortment of goods available in each. At the bottom of the hierarchy are communities that represent the smallest central places (centers of commerce). They provide the basic necessities of life. Further up the hierarchy are the larger central places, which carry all goods and services found in lower-order central places plus more specialized ones that are not necessary. 2. (geography definition) A normative theory that explains the size, number, and spacing of distribution centers to serve a dispersed population.

See: Concentric Zone Theory Dialectic Process Gravity Model Natural Selection Theory Retail Accordion Theory Retail Life Cycle

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