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Viewing terms beginning with 'Tt'

• T Distribution

  A theoretical probability distribution that is similar to a normal distribution. The T more...

• T-O Technique

  a closing technique commonly used in retailing where one salesperson 'turns over' the more...

• TARPS

  abbrev. Target Audience Rating Points. more...

• TPC

  abbrev. Trade Practices Commission. more...

• Table

  Orderly arrangement of quantitative data in columns and rows. Also called matrix. more...

• Tacit Collusion

  Circumstance where two companies agree upon a certain strategy without putting it in more...

• Tacit Knowledge

  Unwritten, unspoken, and hidden vast storehouse of knowledge held by practically every normal more...

• Tactic

  a detailed, specific plan or course of action by which a strategy is more...

• Tactical

  Involving or pertaining to actions, ends, or means that are immediate or short-term more...

• Tactical Management

  The administrative process of selecting among appropriate ways and means of achieving a more...

• Tactical Plan

  The steps or tactics needed to achieve the goals defined in a strategic more...

• Tactical Planning

  planning of the shorter-term tactics to be used in implementating strategies to be more...

• Tactical Pricing

  Short-term price variation aimed at thwarting competition or gaining market entry. more...

• Tactics

  Means by which a strategy is carried out; planned and ad hoc activities more...

• Tactile Communication

  a form of nonverbal communication or body language in which touching, handshaking, kissing, more...

• Tagging

  see Dealer Listing. more...

• Tailored Advertising

  Targeted advertising specifically to the needs and wants of consumers, can also tailor more...

• Take Home Pay

  Portion of a salary or wages that an employee actually gets (takes home) more...

• Take and Pay Contract

  Buyer-seller agreement where (unlike in a take or pay contract) the buyer's obligation more...

• Take or Pay Contract

  Buyer-seller agreement where (unlike in a take and pay contract) the buyer's obligation more...

• Take-Away Acquisition

  The purchase of a company that already has an offer to be purchased more...

• Takeover

  Assumption of control of another (usually smaller) firm through purchase of 51 percent more...

• Takeover Battle

  Circumstances with one firm resisting acquisition by another company. more...

• Tall Organization

  Pyramid-type organization that has relatively large number of levels in its hierarchy of more...

• Tamper-Proofing

  the sealing of packages of products in such a way as to make more...

• Tangible

  Having physical existence and/or form, or discernible through one or more senses. more...

• Tangible Asset

  Cash, equipment, machinery, plant, property anything that has long-term physical existence or is more...

• Tangible Benefits

  Benefits that can be quantified, especially in money. more...

• Tangible Cost

  The amount assigned to an area of business operations, such as payment for more...

• Tangible Product

  see Actual Product. more...

• Tangible Product Attributes

  elements of a product which have physical dimensions or are discernible by the more...

• Tangible Symbol

  a service mark or design, usually of solid appearance, used by some service more...

• Target

  1. Any objective of economic policy. 2. The value of an economic variable more...

• Target Audience

  Particular group of people, identified as the intended recipient of an advertisement or more...

• Target Audience Rating Points

  a commonly used measure of the gross cumulative exposure of an advertising campaign. more...

• Target Margin on Sales

  the desired profit on each sale; used to determine the selling price where more...

• Target Market

  A particular market segment at which a marketing campaign is focused. more...

• Target Market Identification

  The process of a marketer in identifying the most profitable areas to offer more...

• Target Marketing

  Identifying a target market after detailed research, and developing specific marketing campaigns focused more...

• Target Population

  See Target Audience more...

• Target Price

  a price which is set in order to achieve a set percentage return more...

• Target Public

  the group whose needs and wants are served by a nonprofit organisation. more...

• Target Return Pricing

  a pricing method in which a formula is used to calculate the price more...

• Target Return on Investment

  a pricing method which seeks the achievement of a desired return on investment. more...

• Target Value

  Aimed-for output from a process, or result from a measurement. more...

• Targeted Revenue

  the desired income from sales of the goods and services produced. more...

• Targeting Strategy

  The selection of potential customers to whom a business wishes to sell products more...

• Tariff

  a government tax or duty on imported goods. more...

• Task

  The smallest identifiable and essential piece of a job that serves as a more...

• Task Analysis

  Systematic identification of the fundamental elements of a job, and examination of knowledge more...

• Task Attribute

  Aspect of an activity or task that may be communicated through one or more...

• Task Description

  Detailed statement of work that accompanies a task order in construction contracts. more...

• Task Environment

  External environment of an organization which affects its ability to reach business goals. more...

• Task Force

  Temporary group of people formed to carry out a specific mission or project, more...

• Task Identity

  Extent to which a job involves doing a complete from beginning to end more...

• Task Inventory

  List that itemizes all of the task involved in the performance of a more...

• Team Based Organization (TBO)

  Non-traditional, innovative work environment relying on teams to achieve its objectives. TBO's major more...

• Team Building

  1. Philosophy of job design in which employees are viewed as members of more...

• Team Capacity

  The capability to achieve a set amount of productivity within a single day. more...

• Team Development

  Enhancement of the effectiveness of work groups, by improving goal- and role-clarification and more...

• Team Dynamics

  The behavioral relationships between members of a group that are assigned connected tasks more...

• Team Leader

  A team member who may not have any authority over other members but more...

• Team Management

  The administration of a group of people assembled to work on a particular more...

• Team Member

  A person belonging to a specific group of people involved in attempting to more...

• Team Selling

  the use of two or more representatives from a selling company to present more...

• Teaming Arrangement

  Agreement between two or more firms to act together as a prime contractor more...

• Teamwork

  The process of working collaboratively with a group of people in order to more...

• Technical Sales Representative

  a salesperson hired primarily for his or her technical or scientific expertise. more...

• Technical Standard

  Formal and precise specifications. more...

• Technical Support

  User-friendly assistance for individuals having technical problems with electronic devices. The technical support more...

• Technological Environment

  that part of the firm's external environment in which changes in technology affect more...

• Technological Factors

  Influences that have an impact on how an organization operates that are related more...

• Technological Forces

  The influences that developments in technology have on consumers, business and society in more...

• Technological Monopoly

  A monopoly that occurs when a single firm controls manufacturing methods necessary to more...

• Technological Obsolescence

  When a technical product or service is no longer needed or wanted even more...

• Telemarketers

  Individuals working to solicit sales or promotion of a product or service in more...

• Telemarketing

  a cost effective method of selling to prospective customers and of maintaining contact more...

• Telephone Banking

  Provision of certain banking services (such as account balance inquiry, funds transfer, and more...

• Telephone Interviews

  a rapid and moderately inexpensive means of gathering marketing research data. more...

• Teleshopping

  a form of non-store or in-home retailing in which the consumer can purchase more...

• Temporary Employee

  An individual typically hired to help a business meet increased short term demand more...

• Tenant

  Entity that (1) occupies or possesses a property by any type of claim, more...

• Tenant's Policy

  more...

• Tender

  1. Article or token (such as coins or banknotes) that serve as means more...

• Terminal Market

  the market to which commodity products are shipped from local and regional markets more...

• Terms and Conditions

  General and special arrangements, provisions, requirements, rules, specifications, and standards that form an more...

• Terms and Conditions of Employment

  See Terms of Employment more...

• Terms of Employment

  Arrangements and conditions set out in a contract of employment. Also called terms more...

• Territorialisation

  the division of a sales region into territories. more...

• Territory

  see Sales Territory. more...

• Territory Management

  see Sales Territory Management. more...

• Test Market

  a city, region or state used to test market reaction to a new more...

• Test Marketing

  see Market Testing. more...

• Test name caity

  abbrev. Australian Association of National Advertisers. more...

• Testimonials

  written recommendations from satisfied purchasers of a product to be used in selling more...

• The New York Times

  An internationally recognized daily newspaper founded in 1851 and distributed throughout the United more...

• The Wall Street Journal

  International newspaper with a strong focus on investing and corporate news. This publication more...

• Theoretical Framework

  A group of related ideas that provides guidance to a research project or more...

• Theory

  A set of assumptions, propositions, or accepted facts that attempts to provide a more...

• Theory of Constraints (TOC)

  Concepts and methodology aimed (like lean production) mainly at achieving most efficient flow more...

• Theory of Needs

  Theory based on the concept that humans act and respond to various situations more...

• Theory of Probability

  A mathematical theory that serves as the basis for insurance. more...

• Theory-in-Use Model

  a decision-making tool employing previous learning and experience; theory-in-use models incorporate statements such more...

• Thin Market

  1. UK: Futures market where the price of underlying asset (commodity, currency, financial more...

• Think Tank

  Research institute (usually independently financed) staffed with interdisciplinary group of experts engaged in more...

• Third Country Dumping

  An unfair trade practice which occurs when one country's imports into another country more...

• Third Party Ad Serving

  A system used to display ads to websites that is performance tracked and more...

• Third Sector

  Voluntary or non-profit sector of an economy; described by Jim Joseph (President, Council more...

• Third World

  Collective name for most of the nations of Africa, Asia, Latin America, and more...

• Third-Line Forcing

  an arrangement in which a manufacturer sells a prodcut to a reseller only more...

• Third-Party

  Someone who may be indirectly involved but is not a principal party to more...

• Third-Party Insurance

  Liability insurance purchased by an insured (the first party) from an insurer (the more...

• Thought-Leader Survey

  a technique sometimes used in the exploratory stage of marketing research where personal more...

• Threat Matrix

  see SWOT Analysis. more...

• Threshold Firm

  see Market Nicher. more...

• Threshold Level

  Point after which radical changes are likely to occur. more...

• Thrust Marketing

  a term used to refer to situations in which sales managers change their more...

• Tie-In Arrangements

  an arrangement in which a manufacturer sells a product to a reseller only more...

• Tight Money

  Money that can be borrowed only at high interest rates, usually because of more...

• Time Analysis

  a time management technique in which the amount of time allocated to each more...

• Time Budgeting

  See Time Management more...

• Time Card

  This document is prepared to show how many hours an employee worked during more...

• Time Management

  the perception of time as a valuable asset and the systemmatic structuring of more...

• Time Period

  Space of seconds, minutes, hours, days, weeks, months or years with an established more...

• Time Prices

  the shopping time, travel time, waiting time, performance time and monitoring time that more...

• Time Scale

  Unit of time measurement (hour, day, week, etc.) used to schedule an activity, more...

• Time Utility

  the value given to a product by virtue of the fact that it more...

• Time of Completion

  Fixed date or number of calendar days (including weekends and holidays), working days more...

• Time to Expiry

  The specific amount of time that remains prior to the time that a more...

• Time to Market

  Length of time taken in product development process from product idea to the more...

• Time-Efficient Retailing

  a recent trend in retailing in which retailers attempt to position themselves by more...

• Timing Objection

  an objection by a prospective buyer to the timing of the purchase of more...

• Title Flow

  the transfer of title or ownership of products as they pass from one more...

• Title Insurance

  A policy insuring the owner or mortgagee against loss by reason of defects more...

• Tolerance Threshold

  1. Quality: Maximum allowable departure from a standard or specification that a part, more...

• Toll Manufacturing

  An arrangement in which a company(which has a specialized equipment) processes raw materials more...

• Top Management

  The highest ranking executives (with titles such as chairman/chairwoman, chief executive officer, managing more...

• Top Management Commitment

  Direct participation by the highest level executives in a specific and critically important more...

• Top-Down Approach to Planning

  an approach to planning in which senior management determines objectives, strategies, tactics, etc more...

• Top-Down Approach to Promotion Budgeting

  an approach to promotion budgeting in which the amount to be spent on more...

• Top-Down Approach to Sales Forecasting

  an approach to forecasting which takes the company's objectives rather than market conditions more...

• Top-Down Forecasting

  A demand estimation process whereby product demand predictions for a business are generated more...

• Total Costs

  the sum of the fixed and variable costs incurred in the production of more...

• Total Employment Cost

  The actual amount paid for all employee wages and benefits. This includes wages, more...

• Total Expenditure

  The sum of the price paid for one or more products or services more...

• Total Fixed Cost

  The overall sum of expenses that stays constant for a business even though more...

• Total Housing Expense

  The total amount that a homeowner spends on mortgage payments, property insurance, homeowner's more...

• Total Income

  The sum of all money received by an individual or organization, including income more...

• Total Liabilities

  The total amount of all financial obligations of a company including all creditor more...

• Total Market Value

  The amount a stock or bond is worth on the trading market. more...

• Total Opens

  Total Opens metric is the number of instances where a recipient opens a more...

• Total Operating Assets

  Assets held by a company for its own use and not for resale more...

• Total Output

  Alternative term for Aggregate Supply. more...

• Total Profit

  A common measure of a company's success equal to the net revenue that more...

• Total Quality Control (TQC)

  Application of quality management principles to all areas of business from design to more...

• Total Quality Management

  A holistic approach to long-term success that views continuous improvement in all aspects more...

• Total Time Spent Listening (TTSL)

  Number of 15-minute segments of listening to a radio station by a particular more...

• Total Value

  Sum of all expenditure liable to be incurred (such as installation, consumables, breakdown, more...

• Toxic Waste

  Discharge or byproducts of industrial processes, such as cyanide compounds, chlorinated compounds, and more...

• Traceable Cost

  Expense that can be directly assigned to an activity or cost object on more...

• Trade

  Commercial transaction involving the sale and purchase of a good, service, or information. more...

• Trade Association

  Organization whose members are involved in a particular business or trade, such as more...

• Trade Barriers

  economic and financial measures, including tariffs, quotas, documentation requirements, etc. imposed by some more...

• Trade Contractor

  Sub-contractor who specializes in a particular aspect of a construction project, such as more...

• Trade Discount

  an allowance or price reduction in payment for a channel member's participation in more...

• Trade Marketing

  The focusing of marketing efforts by manufacturers on the distribution channel ('the trade'), more...

• Trade Practices Act

  legislation introduced to protect consumers from unfair dealings with sellers. more...

• Trade Practices Commission

  a body established under the Trade Practices Act 1974 (Commonwealth) to administer and more...

• Trade Promotion

  Marketing campaign directed at wholesalers or retailers rather than at final consumers. In more...

• Trade Promotions

  see Trade Sales Promotion. more...

• Trade Publications

  magazines, newletters, journals, directories, etc which serve the interests of particular industries; often more...

• Trade Sales Promotion

  an incentive offered to resellers to encourage them to buy more of a more...

• Trade Secret

  Type of intellectual property such as formulary, know how, process, system, or confidential more...

• Trade Selling

  selling products to wholesalers and retailers for resale purposes. more...

• Trade Show

  an exhibition or fair at which manufacturers display their products for the benefit more...

• Trade Union

  an exhibition or fair at which manufacturers display their products for the benefit more...

• Trademark

  a name, design or symbol registered for the exclusive use by a manufacturer more...

• Tradeoff

  A technique of reducing or forgoing one or more desirable outcomes in exchange more...

• Traders

  the earliest form of salespeople, existing in most ancient societies; typically, traders had more...

• Trading Areas

  major cities and centres of business, often used as the basis of sales more...

• Trading Down

  adding a lower-priced version of a product to the range, generally to capture more...

• Trading Stamps

  a form of sales promotion used by retailers in which customers receive stamps more...

• Trading Up

  adding a higher-priced, higher-quality version of a product to the range, generally to more...

• Traffic Builder

  the lowest-priced item in a product line. See Prestige Builder; Product Line. more...

• Trafficking

  1. Trafficking in an agency generally refers to facilitating movement through the production more...

• Training Project

  Often a short-term training activity comprising of one or two courses with specific more...

• Training Support

  Aids, devices, equipment, and services provided to facilitate efficient operation and maintenance of more...

• Training Task Analysis

  Examination of each unit of job or work situation to determine conditions, standards, more...

• Trait

  Component of a person's behavior that is assumed to serve as an explanation more...

• Trait Theory

  The measurement of consistent patterns of habit in an individual's behavior, thoughts, and more...

• Transacting Insurance

  A term used to refer to the actual conducting of insurance business, for more...

• Transaction Account

  Deposit account from which its holder can make withdrawals or make transfers to more...

• Transaction Analysis

  Accounting process of examining a transaction for entering it into an appropriate account. more...

• Transaction Cost

  1. A fee charged by a financial intermediary such as a bank, broker, more...

• Transaction Cost Theory

  "A theory accounting for the actual cost of outsourcing production of products or more...

• Transaction Marketing

  A promotional strategy involves focusing on achieving quick sales without a significant attempt more...

• Transaction Price

  Price of a certain quantity of a good or service expressed in terms more...

• Transaction Statement

  Document that outlines the terms and the conditions of a commercial deal. more...

• Transaction Value

  Customs value of an imported good computed on the basis of the price more...

• Transactional Functions

  one of the three kinds of functions (with facilitating functions and logistical functions) more...

• Transactional Marketing

  A strategy used in business targeting customers in making "one off" or point more...

• Transfer Price

  the price charged by one division of a large company for the shipment more...

• Transfer of Technology

  Movement of innovations, knowledge, and techniques from one organization or country to another more...

• Transfer of Training

  Ability of a trainee to apply the behavior, knowledge, and skills acquired in more...

• Transformation

  In an organizational context, a process of profound and radical change that orients more...

• Transformation Process

  Changes made in a business or other organization which improve the company's employee more...

• Transformational Change

  A shift in the business culture of an organization resulting from a change more...

• Transformational Leadership

  Style of leadership in which the leader identifies the needed change, creates a more...

• Transition Management

  Systematic planning, implementing, and monitoring change in an organization. more...

• Transitional Change

  A shift in the way a process is completed, designed to increase efficiency. more...

• Transitional Economy

  That is moving from being a controlled economy to being an open economy. more...

• Translation Method

  see Boomerang Method. more...

• Transnational Company

  A commercial enterprise that operates substantial facilities, does business in more than one more...

• Transnational Corporation

  A stage of development of the global/transnational corporation. more...

• Transnational Strategy

  An international business structure where a company's global business activities are coordinated via more...

• Transparency

  "1. See-through, clear piece of acetate used for projecting data, diagrams, and text more...

• Transparent Market

  In which price and supply information is readily available to the public. more...

• Transportability

  Capability of an item or material to be moved by any means such more...

• Transportation Insurance

  A policy that covers the insured's property while in transit. All modes of more...

• Travel and Entertainment Expense

  An expense incurred by an employee while he/she is traveling for business purposes more...

• Traveller

  an old term for a salesperson; a travelling salesperson. more...

• Travelling Salesperson

  see Traveller. more...

• Trend

  A pattern of gradual change in a condition, output, or process, or an more...

• Trend Analysis

  a forecasting method in which likely future sales are estimated by statistical analysis more...

• Trend Chart

  Graphical representation of time series data (information in sequence over time) showing the more...

• Trial Close

  a technique used in selling to assess the buyer's readiness to make a more...

• Trial Objective

  one of a three possible aims or objectives (with loading objective and loyalty more...

• Tribal Knowledge

  A set of unwritten rules or information known by a group of individuals more...

• Trickle-Across Concept

  the notion that the adoption of a particular fashion will spread horizontally within more...

• Trickle-Down Concept

  the notion that the adoption of a particular fashion will flow downward from more...

• Trickle-Up Concept

  the notion that the adoption of a particular fashion will flow upward from more...

• Triple Bottom Line

  Financial, social, and environmental effects of a firm's policies and actions that determine more...

• Truth in lending

  The disclosure of credit terms to consumers. more...

• Try-On-For-Size Method

  a buyer-based approach to pricing in which salespeople test resellers' reactions to the more...

• Turing Test

  Test used to evaluate the intelligence level of a machine. Named after British more...

• Turnaround

  Positive, sustained reversal of hitherto prevailing negative conditions, or in the performance of more...

• Turnaround Time

  Period for completing a process cycle (such as repair or replacement of a more...

• Turnover Method

  see T-O Technique. more...

• Turnover Rate

  A human resources metric which expresses the number of employees lost through firing, more...

• Tutorial

  Self-paced instructional program that provides step by step information in presenting a concept more...

• Tweens

  A marketing term used to refer to preadolescents or preteens, usually including individuals more...

• Twitter

  Twitter is an online social networking service and microblogging service that enables its more...

• Two Level Channel

  a marketing channel in which there are two levels of intermediaries (for example, more...

• Two-Way ANOVA

  A means of comparing multiple levels of two independent variables. The two-way ANOVA more...

• Two-Way Stretching

  introducing new products into a product line at both the higher and lower more...

• Tying Contract

  an agreement, usually illegal, which forces an intermediary (wholesaler, retailer, etc) to purchase more...

• Type A Personality

  A temperament characterized by excessive ambition, aggression, competitiveness, drive, impatience, need for control, more...

• Type B Personality

  A temperament characterized by moderate ambition and drive, accommodating attitude, cooperativeness, focus on more...

• Type C Personality

  A psychological disposition whereby an individual seems quiet and thoughtful, but is in more...