Total Expenditure

Marketing dictionary

Total Expenditure

The sum of the price paid for one or more products or services multiplied by the amount of each item purchased. Many business managers operate under the idea that changes in a consumer's total expenditure can be affected by price, but the nature of this relationship depends on the relative price elasticity of demand that can vary considerably for different products and services.

Back to previous
Rate this term

Search

Browse A-Z

Select a letter to find terms listed alphabetically.