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Viewing terms beginning with 'Nn'

• NAM Teams

  see National Account Marketing more...

• NASDAQ

  National Association of Securities Dealers Automated Quotations. US electronic securities market that quotes more...

• NQT

  abbrev. New Qualitative Technologies more...

• Naive Forecasting

  Estimating technique in which the last period's actuals are used as this period's more...

• Name Partner

  Partner whose name is included in the official name of a partnership, such more...

• Nanotechnology

  Emerging technology that manipulates or processes substances at atomic or molecular levels to more...

• Narrow Market

  a market in a share where very few shares are available for sale, more...

• Narrow and Deep

  Retailing strategy under which a store sells only a few types of items, more...

• Narrowcasting

  a term used in reference to cable television in the U.S., where cable more...

• National Account Marketing

  the creation of marketing teams or groups (NAM Teams) within a company specifically more...

• National Accounts

  major accounts which are sometimes served by a separate salesforce because of their more...

• National Brand

  see Manufacturerís Brand more...

• National Culture

  The set of norms, behaviors, beliefs and customs that exist within the population more...

• National Expenditure

  Total level of expenditure in a national economy, equivalent to its total level more...

• National Income

  Gross national product (GNP) less allowance for obsolete or ageing capital stock. more...

• National Introduction

  the immediate launch of a new product on a nation-wide scale. Because of more...

• National Market

  The domestic marketplace for goods and services operating within the borders of and more...

• National Marketing Manager

  a marketing manager with the responsibility for the nation-wide operations of a marketing more...

• National Sales Manager

  a sales manager with responsibility for the nation-wide operations of a sale division. more...

• National Wealth

  Total monetary value of the capital, goods and services, including net foreign balance more...

• Nationality

  the state of being a citizen of a particular country more...

• Nationality Principle

  An international tenet which recognized the right of countries to exercise sovereign jurisdiction more...

• Nationalization

  Takeover of privately owned corporations, industries, and resources by a government with or more...

• Native Advertising

  Native advertising is a marketing strategy used by a business to promote its more...

• Natural Accounts

  These items are listed as regular expenses. An example of a natural account more...

• Natural Business Year

  Instead of a calendar year, a company may use this for its fiscal more...

• Natural Capital

  Indispensable resources and benefits, essential for human survival and economic activity, provided by more...

• Natural Disaster

  Disaster caused by natural hazards. more...

• Natural Environment

  Climate, weather, and natural resources that affect human survival and economic activity. more...

• Natural Forces

  The four types of invisible pressure consisting of strong and weak nuclear, electromagnetic more...

• Natural Guardian

  A parent, which includes a father or mother of a minor recognized by more...

• Natural Law

  Idea of perfect law based on equity, fairness, and reason, by which all more...

• Natural Monopoly

  Situation where one firm (because of a unique raw material, technology, or other more...

• Natural Rate of Employment

  "Economic concept that (in the long run) there will be a typical rate more...

• Natural Rate of Unemployment

  Level of unemployment at which the inflation rate in an economy stays stable more...

• Natural Resource

  Asset or material that constitutes the natural capital of a nation. Natural resources more...

• Natural Sciences

  Classification scheme for academic subjects, it has no universally accepted meaning. In general, more...

• Natural Selection Theory

  A theory of retail institutional change that states that retailing institutions that can more...

• Near-Pack Premium

  a sales promotion in which a gift is to be collected from elsewhere more...

• Necessaries

  Whatever is reasonably needed for maintaining a certain lifestyle, depending on one's age more...

• Necessities

  Bare essentials required universally for subsistence or survival, or for maintaining a certain more...

• Need Objection

  an objection by a prospective buyer that they have no need for the more...

• Need Profiling

  Preparing a report of a customer's current and anticipated future needs discovered or more...

• Need for Achievement

  Personality trait characterized by an enduring and consistent concern with setting and meeting more...

• Need for Affiliation

  In a business setting, this is the necessity for managers to build warm more...

• Need-Directed Consumers

  one of three broad groups of consumers (with outer-directed consumers and inner-directed consumers) more...

• Need-Gap Analysis

  an approach to identifying the unmet needs of consumers, in which respondents are more...

• Need-Satisfaction Approach

  an approach to selling based on soliciting information to uncover a buyerís need more...

• Needs

  innate feelings of deprivation in a person. more...

• Needs and Wants

  Unsatisfied human desires that motivate their actions and enhance their fulfillment when met. more...

• Needs-based segmentation

  Needs-based segmentation is a type of methodology used to provide a more realistic more...

• Negative Binomial Distribution (NBD) model

  A probability mixture model representing the frequency and timing of product purchases, primarily more...

• Negative Demand

  demand for products which consumers dislike and would prefer not to have to more...

• Negative Reinforcement

  Condition where the removal of a challenge, penalty, or reward (stimulus) increases or more...

• Neglect

  Failure to give proper care or pay required attention, whether deliberate, inadvertent, or more...

• Negotiability

  Characteristic of a document (such as a check, draft, bill of exchange) that more...

• Negotiable

  1. Capable of being transferred by delivery or endorsement. See also negotiable instrument. more...

• Negotiated Contract

  a formal arrangement for the supply of goods or services at a price more...

• Negotiated Price

  a price agreed upon for the supply of goods or services by both more...

• Negotiated Rate

  a non-standard charge for the carriage of goods agreed to by both manufacturer more...

• Negotiated Selling

  a selling approach in which a salesperson attempts to produce a ìwin-winî outcome more...

• Neighborhood Store

  A store specifically meant to fit in with its neighborhood surroundings and especially more...

• Neo Classical Economics

  Present day dominant school of economic thought built on the foundation laid by more...

• Neo-Liberalism

  1. Politics: Progressive strategy presented to poor or working class people to prevent more...

• Nested Logit Model

  A probabilistic model for representing the discrete choice/behavior of individuals. On any choice more...

• Net Investment

  Gross investment minus allowances for capital consumption. more...

• Net Promoter Score (NPS)

  The Net Promoter Score is a customer loyalty metric based on customer answers more...

• Network Analysis

  Breaking down a complex project's data into its component parts (activities, events, durations, more...

• Network Architecture

  Design of a computer network aimed at allowing different systems (comprising of hardware, more...

• Network Computer

  A computer that is connected with one or more other computers for the more...

• Network Economics

  A situation in which a business will benefit through the feedback provided by more...

• Network Management

  The process of administering to and supporting an interconnected system of nodes. Within more...

• Networked Design

  Organizational structure in which independent and widely dispersed, but closely interconnected, business units more...

• Networking

  establishing an informal set of contacts among people with common social and business more...

• New Account-Conversion Ratio

  a measure used to evaluate a salespeople in which the conversion rate of more...

• New Product Committee

  a group within a company responsible for new product policies, including the assignment more...

• New Product Department

  a permanent department within a company responsible for overseeing the development of all more...

• New Product Development

  the creation of new products needed for growth or to replace those in more...

• New Product Duplication

  the introduction by a company of a product that is known to the more...

• New Product Manager

  This manager is responsible for identifying new product needs, developing new product concepts, more...

• New Product Strategy

  The goals a product is expected to achieve in a market. A product's more...

• New Products

  products which are 'new' in one or other of two - new to more...

• New Task Buying

  an organisational buying situation in which the organisation has had no previous experience more...

• New-To-The-World Products

  products which serve a purpose for which no product has previously existed. more...

• Niccolo Machiavelli

  Famous politician during the 15th century who is widely remembered for his influential more...

• Niche

  see Market Niche more...

• Niche Marketing

  see Concentrated Marketing more...

• Niche Product

  A good or service with features that appeal to a particular market subgroup. more...

• Nichemanship

  a term used to refer to the art of skilful selection of market more...

• Nigerian Scam

  Type of mail and email fraud that attempts to have individuals send money more...

• No-Name Brand

  see Generic brand more...

• No-Need Objection

  an objection raised by a prospective buyer on the ground that the product more...

• Noise

  any influence external to the sender or receiver which distorts the message in more...

• Non Value Added Activity

  That generates a zero or negative return on the investment of resources and more...

• Non Value Adding Cost

  Time and/or money spent on an activity or task that adds to the more...

• Non Zero Sum Game

  In game theory, situation where one decision maker's gain (or loss) does not more...

• Non-Business Marketing

  see Non-Profit Marketing more...

• Non-Cumulative Quantity Discount

  a one-time reduction in list price for a quantity purchased. more...

• Non-Durable Goods

  see Consumer Non-Durables more...

• Non-Family Households

  singles and non-related individuals living together; the increase in the number of non-family more...

• Non-Liability

  Liability that is recorded as such only when it becomes payable. A loan more...

• Non-Manipulative Selling Techniques

  methods used in selling where a salesperson, rather than trying to force an more...

• Non-Monetary Asset

  An asset (such as equipment, inventory, land, or plant) that does not have more...

• Non-Monetary Price

  that which it costs a consumer, other than money, to buy a product; more...

• Non-Packaged Goods

  a sub-category of consumer non-durables; for example, petrol is a non-packaged consumer non-durable more...

• Non-Price Competition

  competition in which an element other than price (eg: prestige, convenience, taste etc) more...

• Non-Profit Marketing

  marketing activity undertaken by a firm whose primary objective is one other than more...

• Non-Profit Organisations

  organisations that buy and distribute goods and services for reasons other than the more...

• Non-Renewable Resource

  A natural resource such as coal, gas, or oil that, once consumed, cannot more...

• Non-Selling Activities

  tasks other than selling activities which form part of a salespersonís duties and more...

• Non-Store Retailing

  the merchandising of goods by means other than retail shops; merchandising by mail more...

• Non-Verbal Cue

  Perceptual information communicated in a social exchange by signs accompanying the words used more...

• Non-probability Sample

  a sample in which the chance of an individual within the total population more...

• Non-probability Sampling

  the selection of a sampling unit by arbitrary methods, such as convenience and more...

• Nonconformity

  Occurrence of a condition that does not conform to the specifications of the more...

• Nonverbal Communication

  the transmission of a message from sender to receiver without using words. more...

• Normal Distribution

  Bell-shaped symmetrical frequency distribution curve. It is characteristic of many economic, natural, social, more...

• Normal Profit

  Minimum profit necessary to attract and retain suppliers in a perfectly competitive market more...

• Normative Influence

  the influence exerted on an individual by a reference group to conform to more...

• Notice of Strike

  more...

• Null and Void

  more...

• Nutritional Labelling

  the requirement, either by law or under voluntary industry codes, that certain products more...