Editorial Review Process
Marketing dictionary
Editorial Review Process
A review process for potential advertiser listings conducted by search engines, which check to ensure relevancy and compliance with the engineâÂ(TM)s editorial policy. This process could be automated âÂ" using a spider to crawl ads âÂ" or it could be human editorial ad review. Sometimes itâÂ(TM)s a combination of both. Not all PPC Search Engines review listings. Source: SEMPO
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