Extinction
Marketing dictionary
Extinction
The process by which a learned response or learned behavior pattern is extinguished or unlearned (or forgotten). Extinction is the psychological term for unlearning. It is the process of forgetting and although there is some controversy over whether or not forgetting naturally occurs over time, it is accepted that extinction can be induced. Source: AMA
Back to previousBrowse A-Z
Select a letter to find terms listed alphabetically.