Knowledge Management (KM)

Marketing dictionary

Knowledge Management (KM)

Comprises a range of strategies and practices used in an organisation to identify, create, represent, distribute and enable adoption of insights and experiences. Such insights and experiences comprise knowledge, either embodied in individuals or embedded in organisational processes or practice. An established discipline since 1991, KM includes courses taught in the fields of business administration, information systems, management and library and information sciences. More recently, other fields have started contributing to KM research; these include information and media, computer science, public health and public policy. Many large companies and non-profit organisations have resources dedicated to internal KM efforts, often as a part of their 'business strategy', 'information technology', or 'human resource management' departments. Several consulting companies also exist that provide strategy and advice regarding KM to these organisations. Source: MAANZ

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