Unfair Competition

Marketing dictionary

Unfair Competition

1. (environments definition) The rivalry among sellers through the use of practices deemed to be unfair by judicial, legal, or administrative agencies such as selling products below cost to drive a competitor out of business, or dumping goods in foreign markets. It is defined in antitrust laws as acts to mislead and confuse consumers, such as the deceptive substitution of one product for another in order to gain unfair advantage over competitors. 2. (retailing definition) A business practice that is not considered ethical in a trade or industry. According to federal and other laws, it is a certain situation and/or practice that unduly injures competitors and works contrary to the public interest as interpreted in the business community and the nation's laws. Source: AMA

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