With-Pack Premium

Marketing dictionary

With-Pack Premium

a type of consumer sales promotion in which a free or low-cost gift is offered to purchases of a particular product; the gift is either inside the package of the product or fixed to the outside of it. See Premiums; In-Pack Premium; Near-Pack Premium; On-Pack Premium.

See: Premiums In-Pack Premium Near-Pack Premium On-Pack Premium

Back to previous
Rate this term


Browse A-Z

Select a letter to find terms listed alphabetically.