Workload Analysis
Marketing dictionary
Workload Analysis
A procedure for determining the total amount of sales effort required to cover each sales territory, after considering the sales potential and the number of accounts to be served. Comment: The number of sales calls to be made on each, the duration of each sales call, and the estimated amount of nonselling and travel time are explicitly considered. Source: AMA
Back to previousBrowse A-Z
Select a letter to find terms listed alphabetically.