Design a compelling value proposition

This Bento Box aims to increase your awareness and skills to articulate the value of a product, service or innovation to stakeholders. Students will use the Unique Value Proposition Canvas tool to analyse their audience’s needs alongside the value that their product, service or innovation offers to create a unique value proposition statement.

Design a compelling value proposition	Contains:	Content to prepare:
	Learning activity description for students (Text and Media) Task 1 - Share your thoughts (Forum, Video) Task 2 - Draft a Value Proposition statement (Text and Media, File) Task 3 - Use the Unique Value Proposition (UVP) Canvas tool (Text and Media, File) Task 4 - Review and share your learning (Forum)	Identify the intended focus of the value proposition (i.e. a product, service or innovation) relevant to the unit.
Estimated time to set up: 10 minutes

Explore this Bento in action

Instructions to set up your Bento box

	Step1: Prepare content Identify the intended focus of the value proposition (i.e. a product, service or innovation) relevant to the unit.
	Step 2: Update learning Activity introduction Change the name of the Activity introduction (Text and Media label) so it aligns with the topic for this week. Amend the instructions to give students clarity about the intended focus or context for the activity.
	Step 3: Update task instructions Update the Task 1 prompt: What does it mean to create value as an [educator to add discipline or context]? Add the relevant discipline or professional context for the unit.
	Step 4: Configure the forums Ensure the forum settings for Task 1 and Task 4 are configured correctly so students can start their own discussion post and respond to others.
	Step 5: Facilitate forum discussions Encourage all students to respond to posts made by others. Browse all posts and responses and provide appropriate feedback.