This multidisciplinary major combines theoretical knowledge with practical expertise to deepen your understanding of the global business landscape. Gain insight into how global contexts impact business strategy, management, innovation, finance, trade, and digital technologies. Explore management principles, intercultural communication, and corporate social responsibility, while delving into emerging areas like digital marketing, artificial intelligence and cyber security. Develop practical solutions for international trade activities and refine your leadership skills in innovative contexts. With flexibility at its core, you can tailor your studies to focus on specific areas of interest or broaden your horizons with a diverse range of electives. Upon completion, you'll be equipped with the knowledge and practical know-how to drive positive change in the global business arena.