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Master of Marketing

Stay a step ahead and advance your marketing career

Study at Monash Business School

Designed for marketing professionals already working in the field, the Master of Marketing will help give you that extra edge to get ahead of the curve, and make a positive impact on business and society.

You’ll build an extensive toolkit of techniques and frameworks necessary for a capable, responsible, and effective marketing leader. You’ll also build on the skills you’ve gained throughout your career, and learn how to implement new strategies in your current role and senior roles moving forward.

You'll be taught by award-winning academics, together with industry experts, and study the latest theories and research influencing the industry, including topics on advertising, company strategy, social media marketing and value creation. You’ll also have the opportunity to undertake a corporate project, research thesis or travel to Europe or China as part of our global study program.

  • Location and duration

    This course offers maximum flexibility with the ability to study core units online, or on-campus at Caulfield with day and evening classes also available. Study full-time for 1 or 1.5 years or part-time for 2 or 3 years.

  • Start in 2020

    Applications for our Semester 1 intake (February 2020) are now open.

  • Entry requirements

    An Australian bachelor's degree or an equivalent qualification with a Weighted Average Mark (WAM) of 60 per cent or an equivalent GPA as determined by the School. Applicants will also need relevant employment and marketing experience.

A degree tailored for you

If you’re currently working, the flexible study structure will allow you to remain in your role as you expand your formal education, and elective units allow various specialisations. Classes are available during the day and evening, and some units are also available online or in block mode.

In addition, all of the core units can be studied online.

Find out more

Interested in making your smartest investment yet? Find out more about the Master of Marketing.

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